How we stack up

Pricing, speed, support, who actually owns them - that's what you should care about and it's what we're comparing below. This information is all sourced from their public pages, and we'll make sure to tell you what each provider is good at. We'll never say that we're the best.

PureSMSThe SMS WorksVoodoo SMSTwilioQuickSMS
Best forUK & EU SMS at a flat rate · SaaS companiesUnsanitised or aging listsFixed monthly plansGlobal voice & contact centres12-month price certainty
Price per UK SMS2.8p, flat4.4p standard3.71p entry · plans from £54/mo~4.2p per segment (USD)3.95p standard
Who owns themIndependentLINK Mobility (Oslo)Commify (private equity)US public co (NYSE: TWLO)Independent
EU sovereignty & GDPRFully EU-sovereignUK data on US cloudNo published commitmentUS company · EU region opt-inUK Rackspace · US CLOUD Act
Speed & reliability99.99% uptime SLA99.95% claim · ~5s deliveryNo uptime SLA99.95% SLANo published SLA
Support56% solved in under 15 min · 7 daysMon-Fri office hoursPhone Mon-Fri office hoursPaid tiers from $250/mo24/7 claimed · priority under 15 min
Who you'll speak toSystem Developers / EvangelistsSales / Account ManagersSales / Account ManagersSales / Account ManagersSales / Account Managers
UK / EU owned✓ Yes, 🇬🇧 🇪🇺 UK & EU✗ No, 🇳🇴 Norway✓ Yes, 🇬🇧 UK✗ No, 🇺🇸 USA✗ No, 🇯🇪 Jersey
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Competitor information gathered from public pages, verified 3 August 2026. Prices exclude VAT unless stated. Out of date? Tell us and we'll fix it.

Same messages. Less money. No group margin.

Free account, no card required, flat 2.8p per UK SMS.

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