---
title: "SMS to Australia for 1.2p - PureSMS"
source: /destinations/australia
---

# SMS Destination Guide for Australia

Country dialing code: +61. We deliver to 5 mobile network operators within Australia, including Telstra and Optus. Learn how to send compliant SMS to Australia with our guide below.

- **Price per SMS:** 1.2p ex VAT — one flat rate, no tiers, no minimums, pay as you go
- **Two-way support:** Not available

## Sender ID Types

### Alphanumeric (Your brand name as the sender) — After registration

- Your brand name as the sender, with no reply path.

### Long code (VMN / phone number) — After registration

- Needed for two-way messaging and replies.

### Short code (Five-digit sender) — After registration

- Best for high-volume campaigns.

Sender ID registration is required by Australia's networks. We handle the paperwork, and our own KYC and Sender ID verification applies to every account on top for your safety and security.

## Australia's mobile networks

One flat 1.2p rate covers every network we reach in Australia.

- Telstra — 10.7M subscribers
- Optus — 6.6M subscribers
- Vodafone Hutchison — 3.8M subscribers

Plus 2 further networks, all at the same rate. We don't charge per-carrier fees, so you always know what you're paying.

## Compliance in Australia

- **Restricted content:** Spam and phishing · Online gambling, pokies, slots and casino messages

These rules are what we generally check against, however they may not be up-to-date. We'll always keep you informed of what is needed for each destination throughout any registration process.

### Regulators & industry bodies

- [acma.gov.au](https://www.acma.gov.au/)
- [accc.gov.au](https://www.accc.gov.au/)
- [abs.gov.au](https://www.abs.gov.au/)
- [amta.org.au](https://www.amta.org.au/)

Start sending to Australia in minutes — create a free account at https://new.puresms.app (no card required).