---
title: "SMS sender ID requirements in France - PureSMS"
source: /destinations/france
---

# SMS Destination Guide for France

Country dialing code: +33. We deliver to 20 mobile network operators within France, including SFR and Orange. Learn how to send compliant SMS to France with our guide below.

- **Price per SMS:** 3.55p ex VAT — one flat rate, no tiers, no minimums, pay as you go
- **Two-way support:** Coming soon

## Sender ID Types

### Alphanumeric (Your brand name as the sender) — Supported

- Not overwritten. Messages arrive under your brand name exactly as you send it.
- Send from your brand, with a different sender name per message if you like.
- Unregistered senders still deliver.
- Generic sender names (“Alert”, “Info”…) are not permitted.

### Long code (VMN / phone number) — Replaced in transit

- Not supported unless offered by Vonage's 2-way service; may be overwritten to ensure delivery.
- Needed for two-way messaging and replies.

### Short code (Five-digit sender) — Replaced in transit

- Best for high-volume campaigns.

Sender ID registration is not required in France. Instead, we approve all senders ourselves: PureSMS's own KYC and Sender ID verification applies to every account before a single message is sent for your safety and security.

## France's mobile networks

One flat 3.55p rate covers every network we reach in France.

- SFR — 22.8M subscribers
- Orange France — 20.1M subscribers
- Free Mobile — 12.4M subscribers
- Bouygues Telecom — 9.1M subscribers
- Truphone France — 10k subscribers

Plus 15 further networks, all at the same rate. We don't charge per-carrier fees, so you always know what you're paying.

## Compliance in France

- **Opt-in:** Varies
- **Opt-out:** Varies, honour STOP replies
- **Quiet hours:** Permitted: Allowed on weekdays and Saturdays between 8 am and 10 pm
- **Restricted content:** Adult · Controlled substances · Gambling · P2p traffic · Political · Religious · Unsolicited promotional · Url shorteners
- On direct connections, alphanumeric sender IDs are not allowed, MSISDN senders are allowed, the flow is MT with MO in response if needed, MO-initiated flows with mandatory MT responses are not allowed, and short codes cannot be promoted in media such as TV, radio or websites.
- On zero-rated premium SMS (PSMS France), alphanumeric sender IDs are allowed, MSISDN senders are not, the flow is MO with a mandatory MT in response, and the short code can be promoted in media such as TV, radio and websites.
- The af2m Ethics Commission for Business Messaging adopted a new charter on May 29, 2024, applicable from March 1, 2026, covering rules for all actors sending or receiving A2P Push SMS, conversational SMS (Time2Chat) and RCS; the charter is available in French and English at https://af2m.org/charte-business-messaging/.
- From 2025 French mobile operators apply penalties more systematically for fraud or smishing, ranging from 3,000 euros to over 10,000 euros depending on the number of fraudulent cases reported to 33700, and these penalties can be passed on to the responsible sender.
- From March 1, 2026, spaces and special characters will no longer be permitted in alphanumeric sender IDs, so new sender IDs should use only letters and numbers.

These rules are what we generally check against, however they may not be up-to-date. We'll always keep you informed of what is needed for each destination throughout any registration process.

### Regulators & industry bodies

- [Autorité de Régulation des Communications Electroniques et des Postes (ARCEP)](https://arcep.fr/)
- [Agence Nationale des Fréquences (ANFR)](https://anfr.fr/)
- [Institut National de la Statistique et des Etudes Economiques (INSEE)](https://insee.fr/)

Guidance last reviewed 2026-08-01.

## Frequently asked

### Can I use my brand name as the sender ID in France?

Alphanumeric sender IDs are supported in France — you can send from your brand name without registering it first.

### Can I use a phone number as the sender in France?

Numeric senders are overwritten by operators.

Start sending to France in minutes — create a free account at https://new.puresms.app (no card required).