---
title: "SMS to Japan for 3.45p - PureSMS"
source: /destinations/japan
---

# SMS Destination Guide for Japan

Country dialing code: +81. We deliver to 5 mobile network operators within Japan, including KDDI and DOCOMO. Learn how to send compliant SMS to Japan with our guide below.

- **Price per SMS:** 3.45p ex VAT — one flat rate, no tiers, no minimums, pay as you go
- **Two-way support:** Not available

## Sender ID Types

### Alphanumeric (Your brand name as the sender) — Supported

- Your brand name as the sender, with no reply path.

### Long code (VMN / phone number) — Varies by network

- Needed for two-way messaging and replies.

### Short code (Five-digit sender) — Varies by network

- Best for high-volume campaigns.

Sender ID registration is not required in Japan. Instead, we approve all senders ourselves: PureSMS's own KYC and Sender ID verification applies to every account before a single message is sent for your safety and security.

## Japan's mobile networks

One flat 3.45p rate covers every network we reach in Japan.

- KDDI — 44.6M subscribers
- DOCOMO — 41.5M subscribers
- Softbank — 21.9M subscribers
- Rakuten — 5M subscribers

Plus 1 further network, all at the same rate. We don't charge per-carrier fees, so you always know what you're paying.

## Compliance in Japan

- **Restricted content:** Gambling, except for gambling companies allowed by the Japanese Government
- Campaigns from permitted gambling companies are subject to local supplier approval.

These rules are what we generally check against, however they may not be up-to-date. We'll always keep you informed of what is needed for each destination throughout any registration process.

### Regulators & industry bodies

- [Telecommunications Carriers Association (TCA)](http://www.tca.or.jp)
- [Ministry of Internal Affairs and Communications (MIC)](http://www.soumu.go.jp)
- [Statistics Bureau (SBJ)](http://www.stat.go.jp)

Start sending to Japan in minutes — create a free account at https://new.puresms.app (no card required).