🇷🇴 SMS Destination Guide for Romania

Country dialing code: +40. We deliver to 5 mobile network operators within Romania, including Vodafone and Orange. Learn how to send compliant SMS to Romania with our guide below.

Price per SMS

2.9p ex VAT

Two-way support

Coming soon

Sender ID Types

  • Alphanumeric

    Your brand name as the sender

    After registration

    • Your brand name as the sender, with no reply path.

  • Long code

    VMN / phone number

    Replaced in transit

    • Needed for two-way messaging and replies.

  • Short code

    Five-digit sender

    Replaced in transit

    • Best for high-volume campaigns.

Sender ID registration is required by Romania's networks. We handle the paperwork, and our own KYC and Sender ID verification applies to every account on top for your safety and security.

Romania's mobile networks

One flat 2.9p rate covers every network we reach in Romania.

  • Vodafone Romania 6M subscribers
  • Orange Romania 6M subscribers
  • Telekom Romania 2.5M subscribers
  • Digi Mobil 2.2M subscribers

Plus 1 further network, all at the same rate. We don't charge per-carrier fees, so you always know what you're paying.

Compliance in Romania

  • Opt-in: Gambling senders must have received the subscriber's consent to receive gaming traffic, normally by ticking a marketing checkbox on a website, and sending to random numbers without opt-in consent falls under the unsolicited traffic clause.
  • Sending times: Promotional and marketing content may not be sent between 10pm and 8am local time (GMT+2).
  • Registration: Message content is subject to URL filtering, so sender IDs should be added to the URL whitelist upon registration to avoid blocking.
  • Gambling companies must hold a license to operate in Romania and must not be on the government blacklist.
  • URLs, especially shorteners such as tiny.url and bit.ly, should be verified in advance as trusted web sources.

These rules are what we generally check against, however they may not be up-to-date. We'll always keep you informed of what is needed for each destination throughout any registration process.

Regulators & industry bodies

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